Site Structure

1. Home - see outline below
2. About - simple text+images
3. Blog - standard blog
4. Etc
5. Contact - text + contact form

Complex Pages Broken Down

1. Home

Panel 1

• Goal is to get people to sign up
• Main copy: "Hey, welcome to our site"
• CTA text: "sign up now, dawg" -- link to popup form window

Panel 2: about panel

• just simple text with image of the client
• CTA button should say "learn more about me" and link to the about page